November 19, 2018: Disney is using Mickey’s 90th birthday this fall to headline a massive marketing “worldwide” advertising promotion and merchandising campaign to let the world know — and of course sell Mickey and Disney merchandise including car size Mickey Birthday cupcakes and a Mickey collectors item book that’s so big and heavy it comes with a carrying case! The Disney worldwide park collection attracted 150 MILLION visitors last year and the famous Mouse has more than 14.3 million followers on Facebook. Gotta be the “world’s biggest Mouse party!”
